A tape guide device for handle applicator head comprises a body (1) in which there is formed a central slot which accommodates a pusher (2) driven by an actuator (3) that moves it between a rest position in which it is inside the body (1) and an operative position in which it projects frontally with respect to the body (1). In this way, the device allows to obtain a proper adhesion of the adhesive portion of the tape on the package regardless of the fact that the coupling takes place in correspondence of a flat surface or a groove.
B65B 61/14 - Auxiliary devices, not otherwise provided for, for operating on sheets, blanks, webs, binding material, containers or packages for incorporating, or forming and incorporating, handles or suspension means in packages
B31B 1/86 - Forming integral handles or mounting separate handles
B65H 23/28 - Registering, tensioning, smoothing, or guiding webs longitudinally by longitudinally-extending strips, tubes, plates, or wires