This disclosure relates to the embedding of visual objects into the image content of a video by a visual embed specialist, whilst maintaining the security of the video. A low-resolution version of the video content is sent by the video owner to the specialist for analysis to identify parts of the video that are suitable for visual object insertion. A high resolution version of those identified parts of the video is then sent to the specialist for visual object insertion. The specialist may then return the modified parts of the video and the content owner create a final version of the high-resolution video by replacing the relevant parts of the high-resolution video with the modified parts.
09 - Appareils et instruments scientifiques et électriques
35 - Publicité; Affaires commerciales
38 - Services de télécommunications
40 - Traitement de matériaux; recyclage, purification de l'air et traitement de l'eau
41 - Éducation, divertissements, activités sportives et culturelles
42 - Services scientifiques, technologiques et industriels, recherche et conception
Produits et services
Scientific, photographic, cinematographic, optical apparatus and instruments, all for use in producing advertising material; apparatus for recording, transmission or reproduction of sound or images, all for use in producing advertising material; recording discs; data processing equipment and computers; computer software; computer software being information databases for preparing client list and advertising material; downloadable computer software and CD-ROMS; computer software for analysing brand demographic and geographical targets, budgets and other media planning criteria; publications by electronic means; apparatus and instrument for storing and/or reproduction of information, data, signals, images and/or sounds. Advertising, marketing and publicity services; brokerage of advertising space; direct marketing services; market surveys, analysis and research; sponsorship search services; media planning; media buying; event marketing; management of advertising material; providing commercial information and business news, including, brand and advertising agency information, news on branding and advertising, and brand advertising planning data; online branding and advertising information services, namely, a web-based service comprising a directory of opportunities for advertising space; database marketing; preparing and placing of advertisements; consultancy services relating to advertising, publicity and marketing; rental of advertising space; placing advertising for others; planning, buying, negotiating advertising space; online services for management of media content; allowing viewing and amending of brand positioning and electronic content; insert advertising into electronic content; services in utilising advertising space; evaluation of advertising space for digitally embedding imaging; dissemination of advertising material; brokerage of embedded images into advertising space in finished video content; creating advertising material; consultancy, information and advisory services all relating to the aforesaid services. Telecommunication services; computer aided transmission of messages and images relating to advertising or marketing content; Telecommunication services for electronic editing, electronic advertising; Telecommunication services for embedding of advertising material; provision of on-line forums; consultancy, information and advisory services all relating to the aforesaid services. Digital enhancement of video; consultancy, information and advisory services all relating to the aforesaid services. Entertainment; electronic publications (non-downloadable) including via a computer database or the Internet; publishing services; education, training and seminar services; publishing; produce, modify or alter radio and television programmes; consultancy, information and advisory services all relating to the aforesaid services. Design and development of computer hardware and software; hosting web portal for advertisers and users; hosting website and network space; interactive communication design services; modifying media content; digitally embedding services such as inserting of images into films, photographs of other existing images; consultancy, information and advisory services all relating to the aforesaid services.
This disclosure relates to the embedding of visual objects into the image content of a video by a visual embed specialist, whilst maintaining the security of the video. A low-resolution version of the video content is sent by the video owner to the specialist for analysis to identify parts of the video that are suitable for visual object insertion. A high resolution version of those identified parts of the video is then sent to the specialist for visual object insertion. The specialist may then return the modified parts of the video and the content owner create a final version of the high-resolution video by replacing the relevant parts of the high-resolution video with the modified parts.
The present disclosure relates to a computer implemented method, computer program and apparatus for classifying object insertion opportunities in a video by identifying at least one object insertion opportunity in a scene of the video, identifying a focus of attention in the scene, determining a proximity value for each of the at least one object insertion opportunity based at least in part on the object insertion opportunity and the focus of attention, wherein the proximity value is indicative of a distance between the respective at least one object insertion opportunity and the focus of attention in the scene, and classifying each of the at least one object insertion opportunity based at least in part on the proximity value determined for each respective at least one object insertion opportunity.
G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques
G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
Aspects of the present disclosure aim to improve upon methods and systems for the incorporation of additional material into source video data. In particular, the method of the present disclosure may use a pre-existing corpus of source video data to produce, test and refine a prediction model for enabling the prediction of the characteristics of placement opportunities. The model may be created using video analysis techniques which obtain metadata regarding placement opportunities and also through the identification of categorical characteristics relating to the source video which may be provided as metadata with the source video, or obtaining through image processing techniques described below. Using the model, the method and system may then be used to create a prediction of insertion zone characteristics for projects for which source video is not yet available, but for which information corresponding to the identified categorical characteristics is known.
G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
G06N 5/02 - Représentation de la connaissanceReprésentation symbolique
H04N 21/25 - Opérations de gestion réalisées par le serveur pour faciliter la distribution de contenu ou administrer des données liées aux utilisateurs finaux ou aux dispositifs clients, p. ex. authentification des utilisateurs finaux ou des dispositifs clients ou apprentissage des préférences des utilisateurs pour recommander des films
H04N 21/233 - Traitement de flux audio élémentaires
H04N 21/234 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé
H04N 21/258 - Gestion de données liées aux clients ou aux utilisateurs finaux, p. ex. gestion des capacités des clients, préférences ou données démographiques des utilisateurs, traitement des multiples préférences des utilisateurs finaux pour générer des données collaboratives
G11B 27/02 - Montage, p. ex. variation de l'ordre des signaux d'information enregistrés sur, ou reproduits à partir des supports d'enregistrement ou d'information
H04N 21/466 - Procédé d'apprentissage pour la gestion intelligente, p. ex. apprentissage des préférences d'utilisateurs pour recommander des films
A method of digital advertising, comprising: receiving a plurality of video material sources; optionally converting video material from a format of said sources into one or more placement operating formats; placing a digital advertising component into video material; and outputting the video material with the digital advertising component integrated within it for distribution. Preferred embodiments of the invention involve generating a market for placement zones suitable for receiving digital advertising components, wherein a market is generated by for example a bidding process against one or more available placement zones or offering one or more available placement zones with an indication its value/price. Also disclosed are computer apparatus and systems for performing the above-mentioned methods and related methods, and a system and method for management and manipulation of digital assets.
G11B 27/28 - IndexationAdressageMinutage ou synchronisationMesure de l'avancement d'une bande en utilisant une information détectable sur le support d'enregistrement en utilisant des signaux d'information enregistrés par le même procédé que pour l'enregistrement principal
H04N 21/234 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé
09 - Appareils et instruments scientifiques et électriques
35 - Publicité; Affaires commerciales
36 - Services financiers, assurances et affaires immobilières
38 - Services de télécommunications
41 - Éducation, divertissements, activités sportives et culturelles
42 - Services scientifiques, technologiques et industriels, recherche et conception
Produits et services
Scientific, photographic, cinematographic, optical apparatus
and instruments, all for use in producing advertising
material; apparatus for recording, transmission or
reproduction of sound or images, all for use in producing
advertising material; recording discs; data processing
equipment and computers; computer software; computer
software being information databases for preparing client
list and advertising material; downloadable computer
software and CD-ROMS; computer software for analysing brand
demographic and geographical targets, budgets and other
media planning criteria; downloadable electronic
publications; apparatus and instrument for storing and/or
reproduction of information, data, signals, images and/or
sounds. Advertising, marketing and publicity services; brokerage of
advertising space; direct marketing services; market
surveys, analysis and research; advertising media planning;
media buying; event marketing; management of advertising
material; providing commercial information and business
information, including, brand and advertising agency
information, information on branding and advertising, and
brand advertising planning data; online branding and
advertising information services, namely, a web-based
service comprising a directory of opportunities for
advertising space; database marketing; preparing and placing
of advertisements; consultancy services relating to
advertising, publicity and marketing; rental of advertising
space; placing advertising for others; planning, buying,
negotiating advertising space; online services of
advertising media content; advertising services allowing
viewing and amending of brand positioning and electronic
content; advertising services to insert advertising into
electronic content; advertising services for utilising
advertising space; advertising services to evaluate
advertising space for digitally embedding imaging;
dissemination of advertising material; electronic editing of
electronic advertising material; advertising services to
embed advertising material into online media; advertising
services being the altering, modifying and embedding of
advertising material. Brokerage services for embedding images into advertising
space in finished video content; financial sponsorship
services. Telecommunication services; computer aided transmission of
messages and images relating to advertising or marketing
content; provision of on-line forums. Entertainment; electronic publications (non-downloadable)
including via a computer database or the Internet;
publishing services; education, training and seminar
services; publishing; produce, modify or alter radio and
television programmes; digital editing of images by
enhancement or alteration; digital editing services to
digitally modify and embed images into films, photographs of
other existing images. Design and development of computer hardware and software;
hosting web portals for advertisers and users; hosting
website and network space; interactive communication design
services; graphic arts design for modifying media content;
designing websites for advertising purposes.
8.
Machine learning for identification of candidate video insertion object types
The method disclosure provides methods, systems and computer programs for identification of candidate video insertion object types using machine learning. Machine learning is used for at least part of the processing of the image contents of a plurality of frames of a scene of a source video. The processing includes identification of a candidate insertion zone for the insertion of an object into the image content of at least some of the plurality of frames and determination of an insertion zone descriptor for the identified candidate insertion zone, the insertion zone descriptor comprising a candidate object type indicative of a type of object that is suitable for insertion into the candidate insertion zone.
G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
G06K 9/62 - Méthodes ou dispositions pour la reconnaissance utilisant des moyens électroniques
A method of incorporating additional video objects into source video data to produce output video data. The method includes retrieving source video data and data defining a segment size used by a distributor, into which video data is divided when transmitted. The method includes analyzing the source video data to identify selected frames of video material which include insertion zones which correspond to regions which are suitable for receiving an additional video object. The method includes identifying a boundary point of the source video data. The method includes embedding additional video objects into the selected frames, creating output video data which has a boundary which corresponds with the identified boundary point. The method includes generating metadata including information on said boundary point of the source video data to be replaced by the created output video data; and transmitting the output video data and the metadata to the distributor.
H04N 21/858 - Création de liens entre données et contenu, p. ex. en liant une URL à un objet vidéo en créant une zone active ("hotspot")
H04N 21/234 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé
H04N 21/2343 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé impliquant des opérations de reformatage de signaux vidéo pour la distribution ou la mise en conformité avec les requêtes des utilisateurs finaux ou les exigences des dispositifs des utilisateurs finaux
H04N 21/235 - Traitement de données additionnelles, p. ex. brouillage de données additionnelles ou traitement de descripteurs de contenu
H04N 21/239 - Interfaçage de la voie montante du réseau de transmission, p. ex. établissement de priorité des requêtes de clients
H04N 21/2668 - Création d'un canal pour un groupe dédié d'utilisateurs finaux, p. ex. en insérant des publicités ciblées dans un flux vidéo en fonction des profils des utilisateurs finaux
H04N 21/845 - Structuration du contenu, p. ex. décomposition du contenu en segments temporels
H04N 21/647 - Signalisation de contrôle entre des éléments du réseau et serveur ou clientsProcédés réseau pour la distribution vidéo entre serveur et clients, p. ex. contrôle de la qualité du flux vidéo en éliminant des paquets, protection du contenu contre une modification non autorisée dans le réseau ou surveillance de la charge du réseau ou réalisation d'une passerelle entre deux réseaux différents, p. ex. entre réseau IP et réseau sans fil
H04N 21/262 - Ordonnancement de la distribution de contenus ou de données additionnelles, p. ex. envoi de données additionnelles en dehors des périodes de pointe, mise à jour de modules de logiciel, calcul de la fréquence de transmission de carrousel, retardement de la transmission de flux vidéo, génération de listes de reproduction
H04N 21/658 - Transmission du client vers le serveur
H04N 21/8358 - Génération de données de protection, p. ex. certificats impliquant des filigranes numériques
H04N 21/6379 - Signaux de commande émis par le client et dirigés vers les éléments du serveur ou du réseau vers le serveur vers le codeur
A system and method of incorporating additional video objects into source video data to produce output video data. A method includes identifying segments of the source video data, selecting identified segments for the inclusion of additional video objects, creating an intermediate working version of the source video data including video material corresponding to the selected segments, creating metadata which identifies at least one frame within the source video data which corresponds to the selected segments, transmitting the intermediate working version to a remote system for the creation of additional video data including additional video objects to be included in the output video data, receiving video file data associated with the additional video data, obtaining the additional video data based on the video file data, retrieving metadata and incorporating the additional video data with the source video data on the basis of the retrieved metadata to produce the output video data.
09 - Appareils et instruments scientifiques et électriques
35 - Publicité; Affaires commerciales
36 - Services financiers, assurances et affaires immobilières
38 - Services de télécommunications
41 - Éducation, divertissements, activités sportives et culturelles
42 - Services scientifiques, technologiques et industriels, recherche et conception
Produits et services
Apparatus for recording, transmission or reproduction of sound or images, namely, a camera, all for use in producing advertising material; downloadable and recorded computer software, namely, for graphic design and photo and video editing; downloadable and recorded computer software containing information databases for preparing client list and advertising material; downloadable computer software, namely, for graphic design and photo and video editing; downloadable and recorded computer software for analysing brand demographic and geographical targets, budgets and other media planning criteria; electronic publications, namely, downloadable magazines in the field of business, advertising, marketing, graphic design and photo and video editing; apparatus and instrument for storing and/or reproduction of information, data, signals, images and/or sounds, namely, blank hard drives and network servers and switches for computers, all of the foregoing sold as final end products and not for sale as components for incorporation into final products Advertising, marketing and publicity services; brokerage of advertising space, namely, rental and leasing of online advertising space and advertising space in communications programs; direct marketing services; market survey analysis and research services; advertising media planning, namely, advertising campaign design for others; media buying, namely, rental of advertising space in videos; event marketing, namely, promotion of special events; providing commercial information and business information, namely, providing brand and advertising agency information, information on branding and advertising, and brand advertising planning data information; online branding and advertising information services, namely, providing a web-based service comprising a directory of opportunities for advertising space via a website; database marketing, namely, promotion of the goods and services of others using the online databases of others; preparing and placing of advertisements; consultancy services relating to advertising, publicity and marketing; rental of advertising space; placing advertising for others; planning and buying advertising space, namely, agencies for advertising time and space, and negotiating contracts for advertising space for others; online services of advertising media content, namely, management of in-video advertising inventory in the nature of ad serving by placing advertisements on websites of others using specialized software; advertising services allowing viewing and amending of brand positioning and electronic content; advertising services to insert advertising into electronic content; advertising services for utilising advertising space; advertising services to evaluate advertising space for digitally embedding imaging, namely, placing advertising for others; dissemination of advertising material; electronic editing of electronic advertising material, namely, post production services for advertising commercials; advertising services to embed advertising material into online media; advertising services being the altering, modifying and embedding of advertising material Brokerage services for embedding images into advertising space in finished video content Telecommunication services, namely, wireless and wired cable broadband communication services; computer aided transmission of messages and images relating to advertising or marketing content; provision of on-line forums for transmission of messages in the field of advertising and marketing Entertainment, namely, television, movie, music video programs in the nature of providing ongoing television shows and movies in the field of music and online non-downloadable music videos; on-line non-downloadable electronic publications provided via a computer database or the Internet, namely, newsletters, pamphlets and videos in the field of photo and video editing; publishing services of books, e-books, and web magazines; education, training and seminar services, namely, advertising workshops and digital marketing training; publishing, namely, video publishing for others; produce, modify or alter radio and television programmes, namely, post-production for television, digital video content; digital editing of images by enhancement or alteration, namely, still image and video post- production services, product photography and digital retouching; digital editing services to digitally modify and embed images into films, photographs of other existing images, namely, digital retouching and enhancement, image editing, video editing and photo editing Design and development of computer hardware and software; hosting the web portals of others for advertisers and users for uploading and downloading of demo assets; hosting of websites; hosting network space, namely, hosting on-line web facilities for others; interactive communication design services, namely, hosting online web facilities for designing of advertising for others; graphic arts design for modifying media content; designing websites for advertising purposes
Aspects of the present disclosure aim to improve upon methods and systems for the incorporation of additional material into source video data. In particular, the method of the present disclosure may use a pre-existing corpus of source video data to produce, test and refine a prediction model for enabling the prediction of the characteristics of placement opportunities. The model may be created using video analysis techniques which obtain metadata regarding placement opportunities and also through the identification of categorical characteristics relating to the source video which may be provided as metadata with the source video, or obtaining through image processing techniques described below. Using the model, the method and system may then be used to create a prediction of insertion zone characteristics for projects for which source video is not yet available, but for which information corresponding to the identified categorical characteristics is known.
G06K 9/00 - Méthodes ou dispositions pour la lecture ou la reconnaissance de caractères imprimés ou écrits ou pour la reconnaissance de formes, p.ex. d'empreintes digitales
G06N 5/02 - Représentation de la connaissanceReprésentation symbolique
H04N 21/25 - Opérations de gestion réalisées par le serveur pour faciliter la distribution de contenu ou administrer des données liées aux utilisateurs finaux ou aux dispositifs clients, p. ex. authentification des utilisateurs finaux ou des dispositifs clients ou apprentissage des préférences des utilisateurs pour recommander des films
H04N 21/233 - Traitement de flux audio élémentaires
H04N 21/234 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé
H04N 21/258 - Gestion de données liées aux clients ou aux utilisateurs finaux, p. ex. gestion des capacités des clients, préférences ou données démographiques des utilisateurs, traitement des multiples préférences des utilisateurs finaux pour générer des données collaboratives
G11B 27/02 - Montage, p. ex. variation de l'ordre des signaux d'information enregistrés sur, ou reproduits à partir des supports d'enregistrement ou d'information
H04N 21/466 - Procédé d'apprentissage pour la gestion intelligente, p. ex. apprentissage des préférences d'utilisateurs pour recommander des films
09 - Appareils et instruments scientifiques et électriques
35 - Publicité; Affaires commerciales
36 - Services financiers, assurances et affaires immobilières
38 - Services de télécommunications
40 - Traitement de matériaux; recyclage, purification de l'air et traitement de l'eau
41 - Éducation, divertissements, activités sportives et culturelles
42 - Services scientifiques, technologiques et industriels, recherche et conception
Produits et services
Scientific, photographic, cinematographic, optical apparatus
and instruments, all for use in producing advertising
material; apparatus for recording, transmission or
reproduction of sound or images, all for use in producing
advertising material; recording discs; data processing
equipment and computers; computer software; computer
software containing information databases for preparing
client list and advertising material; downloadable computer
software and CD-ROMS; computer software for analysing brand
demographic and geographical targets, budgets and other
media planning criteria; electronic publications; apparatus
and instrument for storing and/or reproduction of
information, data, signals, images and/or sounds. Advertising, marketing and publicity services; business
intermediary services relating to advertising space; direct
marketing services; market surveys, analysis and research;
sponsorship search; financial sponsorship search;
sponsorship search consultancy services; promotion of goods
and services through sponsorship; media planning; media
buying; event marketing; business management of advertising
material; providing commercial information and business
news, including, brand and advertising agency information,
news on branding and advertising, and brand advertising
planning data; online branding and advertising information
services, namely, providing directory of information
relating to opportunities for advertising spaces via
website; database marketing; preparing and placing of
advertisements; consultancy services relating to
advertising, publicity and marketing; rental of advertising
space; placing advertisements for others; planning and
buying advertising space and negotiating contracts for
advertising space; online services for management of media
content for advertising; advertising services relating to
insertion of advertising into electronic content;
advertising services relating to utilisation of advertising
space; evaluation of advertising space for digitally
embedding imaging; dissemination of advertising material;
electronic advertising; custom editing of advertising
materials. Brokerage services in the field of embedding images into
advertising space in finished video content. Telecommunication services; computer aided transmission of
messages and images relating to advertising or marketing
content; telecommunication services to facilitate electronic
editing; telecommunication services to facilitate embedding
of advertising material; provision of on-line forums. Custom assembling of advertising materials. Entertainment; electronic publications (non-downloadable)
including via a computer database or the Internet;
publishing services; education, training and seminar
services; publishing; production and editing of radio and
television programmes; digital enhancement or alteration of
video and/or photographs. Design and development of computer hardware and software;
web hosting of portal for advertisers and users; web hosting
of website and network space; hosting of interactive systems
for designing; technological services to facilitate
modification of media content; technological services to
facilitate inserting of images into films, photographs of
other existing images.
40 - Traitement de matériaux; recyclage, purification de l'air et traitement de l'eau
36 - Services financiers, assurances et affaires immobilières
42 - Services scientifiques, technologiques et industriels, recherche et conception
Produits et services
Telecommunication services, namely, wireless and wired cable broadband communication services; computer aided transmission of messages and images relating to advertising or marketing content; telecommunication services to facilitate electronic editing, namely, electronic delivery of images and photographs via a global computer network; telecommunication services to facilitate embedding of advertising material, namely, electronic delivery of images and photographs via a global computer network; provision of on-line forums for transmission of messages in the field of advertising and marketing Custom assembling of advertising materials, namely, binding of printed advertising materials Brokerage services in the field of embedding images into advertising space in finished video content design and development of computer hardware and software, excluding design and development in the field of mobile communications and network design services; web hosting, namely, hosting websites featuring portal for advertisers and users; web hosting of website and network space, namely, hosting websites for others; hosting of interactive systems for designing, namely, hosting online web facilities for designing of advertising for others; technological services to facilitate modification of media content, namely, providing temporary use of online, non-downloadable software for adding advertising into video content and providing websites featuring online, non-downloadable software tools for image and video editing; technological services to facilitate inserting of images into films, photographs of other existing images, namely, providing a website featuring online, non-downloadable software tools for image and video editing
09 - Appareils et instruments scientifiques et électriques
35 - Publicité; Affaires commerciales
36 - Services financiers, assurances et affaires immobilières
38 - Services de télécommunications
40 - Traitement de matériaux; recyclage, purification de l'air et traitement de l'eau
41 - Éducation, divertissements, activités sportives et culturelles
42 - Services scientifiques, technologiques et industriels, recherche et conception
Produits et services
Scientific, photographic, cinematographic, optical apparatus and instruments, all for use in producing advertising material; apparatus for recording, transmission or reproduction of sound or images, all for use in producing advertising material; recording discs; data processing equipment and computers; computer software; computer software being information databases for preparing client list and advertising material; downloadable computer software and CD-ROMS; computer software for analysing brand demographic and geographical targets, budgets and other media planning criteria; publications by electronic means; apparatus and instrument for storing and/or reproduction of information, data, signals, images and/or sounds. Advertising, marketing and publicity services; brokerage of advertising space; direct marketing services; market surveys, analysis and research; sponsorship services; media planning; media buying; event marketing; management of advertising material; providing commercial information and business news, including, brand and advertising agency information, news on branding and advertising, and brand advertising planning data; online branding and advertising information services, namely, a web-based service comprising a directory of opportunities for advertising space; database marketing; preparing and placing of advertisements; consultancy services relating to advertising, publicity and marketing; rental of advertising space; placing advertising for others; planning, buying, negotiating advertising space; online services for management of media content; allowing viewing and amending of brand positioning and electronic content; insert advertising into electronic content; services in utilising advertising space; evaluation of advertising space for digitally embedding imaging; dissemination of advertising material. Brokerage of embedded images into advertising space in finished video content. Telecommunication services; computer aided transmission of messages and images relating to advertising or marketing content; electronic editing, electronic advertising; embedding of advertising material; provision of on-line forums. Customising advertising space; altering, modifying and embedding advertising material; digital enhancement or alteration. Entertainment; electronic publications (non-downloadable) including via a computer database or the Internet; publishing services; education, training and seminar services; publishing; produce, modify or alter radio and television programmes. Design and development of computer hardware and software; providing web portal for advertisers and users; providing website and network space; interactive communication design services; modifying media content; digitally embedding services such as inserting of images into films, photographs of other existing images.
A method of incorporating additional video objects into source video data to produce output video data. The method includes retrieving source video data and data defining a segment size used by a distributor, into which video data is divided when transmitted. The method includes analyzing the source video data to identify selected frames of video material which include insertion zones which correspond to regions which are suitable for receiving an additional video object. The method includes identifying a boundary point of the source video data. The method includes embedding additional video objects into the selected frames, creating output video data which has a boundary which corresponds with the identified boundary point. The method includes generating metadata including information on said boundary point of the source video data to be replaced by the created output video data; and transmitting the output video data and the metadata to the distributor.
H04N 7/10 - Adaptations à la transmission par câble électrique
H04N 21/234 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé
H04N 21/2343 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé impliquant des opérations de reformatage de signaux vidéo pour la distribution ou la mise en conformité avec les requêtes des utilisateurs finaux ou les exigences des dispositifs des utilisateurs finaux
H04N 21/235 - Traitement de données additionnelles, p. ex. brouillage de données additionnelles ou traitement de descripteurs de contenu
H04N 21/239 - Interfaçage de la voie montante du réseau de transmission, p. ex. établissement de priorité des requêtes de clients
H04N 21/2668 - Création d'un canal pour un groupe dédié d'utilisateurs finaux, p. ex. en insérant des publicités ciblées dans un flux vidéo en fonction des profils des utilisateurs finaux
H04N 21/845 - Structuration du contenu, p. ex. décomposition du contenu en segments temporels
H04N 21/647 - Signalisation de contrôle entre des éléments du réseau et serveur ou clientsProcédés réseau pour la distribution vidéo entre serveur et clients, p. ex. contrôle de la qualité du flux vidéo en éliminant des paquets, protection du contenu contre une modification non autorisée dans le réseau ou surveillance de la charge du réseau ou réalisation d'une passerelle entre deux réseaux différents, p. ex. entre réseau IP et réseau sans fil
H04N 21/262 - Ordonnancement de la distribution de contenus ou de données additionnelles, p. ex. envoi de données additionnelles en dehors des périodes de pointe, mise à jour de modules de logiciel, calcul de la fréquence de transmission de carrousel, retardement de la transmission de flux vidéo, génération de listes de reproduction
17.
Process and apparatus for advertising component placement
A method of digital advertising, comprising: receiving a plurality of video material sources; optionally converting video material from a format of said sources into one or more placement operating formats; placing a digital advertising component into video material; and outputting the video material with the digital advertising component integrated within it for distribution. Preferred embodiments of the invention involve generating a market for placement zones suitable for receiving digital advertising components, wherein a market is generated by for example a bidding process against one or more available placement zones or offering one or more available placement zones with an indication its value/price. Also disclosed are computer apparatus and systems for performing the above-mentioned methods and related methods, and a system and method for management and manipulation of digital assets.
G06Q 30/02 - MarketingEstimation ou détermination des prixCollecte de fonds
G06Q 30/06 - Transactions d’achat, de vente ou de crédit-bail
G11B 27/28 - IndexationAdressageMinutage ou synchronisationMesure de l'avancement d'une bande en utilisant une information détectable sur le support d'enregistrement en utilisant des signaux d'information enregistrés par le même procédé que pour l'enregistrement principal
An apparatus and method for automatic detection of insertion zones within pre-recorded video material are provided. The apparatus includes a video analysis unit configured to automatically determine at least one candidate insertion zone within the pre-recorded video material suitable for receiving additional material to be inserted and configured to generate zone meta data defining attributes of the insertion zone, and an insertion module configured to receive additional material for insertion and arranged to generate an output representative of the pre-recorded video material with the additional material placed on an insertion zone such that the additional material adopts the image attributes of the insertion zone as the pre-recorded video material is played. The automatic determination of at least one insertion zone is based on one or more of feature shape, size, duration, movement, color.
G06Q 30/02 - MarketingEstimation ou détermination des prixCollecte de fonds
G11B 27/28 - IndexationAdressageMinutage ou synchronisationMesure de l'avancement d'une bande en utilisant une information détectable sur le support d'enregistrement en utilisant des signaux d'information enregistrés par le même procédé que pour l'enregistrement principal
H04N 9/82 - Transformation du signal de télévision pour l'enregistrement, p. ex. modulation, changement de fréquenceTransformation inverse pour la reproduction les composantes individuelles des signaux d'image en couleurs n'étant enregistrées que simultanément
A system and method for incorporating one or more additional video objects into input video data to produce output video data. A method includes retrieving the input video data, analyzing the input video data to identify one or more desired visual attributes for the one or more additional video objects to possess when incorporated into the input video data, creating instructions for generating additional video data comprising the one or more additional video objects having the one or more desired visual attributes and transmitting at least the instructions to a first remote system that has already received at least part of the input video data, the instructions being useable by the remote system to generate the additional video data for incorporation into the input video data.
H04N 7/025 - Systèmes pour la transmission de données numériques autres que des données d'image, p. ex. de texte pendant la partie active d'une trame de télévision
H04N 21/435 - Traitement de données additionnelles, p. ex. décryptage de données additionnelles ou reconstruction de logiciel à partir de modules extraits du flux de transport
H04N 21/234 - Traitement de flux vidéo élémentaires, p. ex. raccordement de flux vidéo ou transformation de graphes de scènes du flux vidéo codé
H04N 21/845 - Structuration du contenu, p. ex. décomposition du contenu en segments temporels
H04N 21/85 - Assemblage du contenuGénération d’applications multimédia
A system and method of incorporating additional video objects into source video data to produce output video data. A method includes identifying segments of the source video data, selecting identified segments for the inclusion of additional video objects, creating an intermediate working version of the source video data including video material corresponding to the selected segments, creating metadata which identifies at least one frame within the source video data which corresponds to the selected segments, transmitting the intermediate working version to a remote system for the creation of additional video data including additional video objects to be included in the output video data, receiving video file data associated with the additional video data, obtaining the additional video data based on the video file data, retrieving metadata and incorporating the additional video data with the source video data on the basis of the retrieved metadata to produce the output video data.
H04N 9/80 - Transformation du signal de télévision pour l'enregistrement, p. ex. modulation, changement de fréquenceTransformation inverse pour la reproduction
H04N 5/445 - Circuits de réception pour visualisation d'information additionnelle
H04N 7/025 - Systèmes pour la transmission de données numériques autres que des données d'image, p. ex. de texte pendant la partie active d'une trame de télévision
H04N 9/64 - Circuits pour le traitement de signaux de couleur
H04N 9/74 - Circuits pour le traitement de signaux de couleur pour obtenir des effets particuliers
G06F 7/10 - Sélection, c.-à-d. obtention des données d'une catégorie à partir de ceux des supports d'enregistrement qui sont identifiables par les données d'une seconde catégorie dans un ensemble de supports d'enregistrement placés dans un certain ordre ou disposés au hasard
G06G 5/00 - Dispositifs dans lesquels l'opération de calcul est effectuée au moyen d'éléments actionnés par la pression d'un fluide
G11B 27/10 - IndexationAdressageMinutage ou synchronisationMesure de l'avancement d'une bande
A method of presenting advertising opportunities to users of a digital advertising placement system is described. The method includes receiving sequences of video material from a video material source, the sequences of video material having been processed from original video material to select parts of the original video material which are suitable for placement of digital advertising components. The method further includes incorporating the received sequences of video material into an online catalog accessible to a plurality of users via a data communications network, the online catalog allowing remote access to a user to identify one or more sequences which are of interest to an advertiser wishing to conduct digital advertising placement using said system.
G11B 27/28 - IndexationAdressageMinutage ou synchronisationMesure de l'avancement d'une bande en utilisant une information détectable sur le support d'enregistrement en utilisant des signaux d'information enregistrés par le même procédé que pour l'enregistrement principal
An apparatus and method for automatic detection of insertion zones within pre-recorded video material are provided. The apparatus includes a video analysis unit configured to automatically determine at least one candidate insertion zone within the pre-recorded video material suitable for receiving additional material to be inserted and configured to generate zone meta data defining attributes of the insertion zone, and an insertion module configured to receive additional material for insertion and arranged to generate an output representative of the pre-recorded video material with the additional material placed on an insertion zone such that the additional material adopts the image attributes of the insertion zone as the pre-recorded video material is played. The automatic determination of at least one insertion zone is based on one or more of feature shape, size, duration, movement, color, and the video analysis unit is configured to automatically detect a plurality of scene changes in the pre-recorded video material, said scene changes identifying a plurality of scenes in the pre-recorded material, such that the pre-recorded video material can be analyzed on a scene-by-scene basis in order to identify instances of an insertion zone in different parts of the pre-recorded video material separated by the detected scene changes.
H04N 5/93 - Régénération du signal de télévision ou de parties sélectionnées de celui-ci
G11B 27/28 - IndexationAdressageMinutage ou synchronisationMesure de l'avancement d'une bande en utilisant une information détectable sur le support d'enregistrement en utilisant des signaux d'information enregistrés par le même procédé que pour l'enregistrement principal
H04N 9/82 - Transformation du signal de télévision pour l'enregistrement, p. ex. modulation, changement de fréquenceTransformation inverse pour la reproduction les composantes individuelles des signaux d'image en couleurs n'étant enregistrées que simultanément
